Welcome to the first issue of our redesigned newsletter! Along with the new design, we're aiming to bring you relevant and timely information from around the Internet.
We've also introduced the "Ask the Expert" section of our newsletter. We hope you'll use us as a resource to help answer any questions you may have about your Web site or anything related to Web design, development or Internet Marketing.
Feel free to email us and let us know what you would like to see in future issues of our newsletter.
In the last installment we discussed the development of a site's Information Architecture, which is the organization of content into logical, scalable categories. Once the Information Architecture has been developed ADI uses this information to design the content areas of the site - known as the Graphical User Interface (GUI). Read Full Article »
When considering whether you need search engine optimization, there are a few easy questions you can ask yourself to determine whether you really need to optimize your Web site or not. Quite often, Web site owners feel their web site is performing fine.
That may be the case, but if you don't have a presence on the search engines, you may be missing out on the opportunity to extend your reach on the Internet. This could translate into hundreds or thousands of sales, leads or whatever your Web site is aiming to achieve. So, ask yourself the following questions to decide if your Web site needs to be optimized for the search engines: Read Full Article »
Advance Design Interactive has moved our offices.
Our new address is:
7100 East Valley Green Road
Fort Washington, PA 19034
215-774-1000
According the study "The New eCommerce Decade: The Age of Micro Targeting" released by Piper Jaffray & Co., Search was shown to be more than twice as efficient as the next-best marketing channel on a Cost Per Acquisition basis. Search had an average cost per acquisition of $8.50 per customer while the Yellow Pages was $20, online display ads $50, email $60 and direct mail $70.
Advance Design Interactive launches www.4gov.com, Information Development Consultants, Inc.'s (iDC) new Web site. ADI completed the custom Web design, Web development, programming and content management for iDC's new Web site.
Are you interested in finding out how Search Engine Marketing can increase your presence on the internet?
Email David Moak to find out more and ask for a FREE Search Engine Ranking Report.
Have a question about web design & development or internet marketing?
Let us provide the answer.
Send us an email and Advance Design Interactive will provide you with an expert opinion.
"One day, in a fit of frustration, I decided the time had come to tell a whole bunch of customers exactly where to go..."
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ADI Office Hours
Monday - Thursday:
8:30 to 5:30
Friday:
8:30 to 3:00